AI-enabled social listening at global scale

Patient insights

The patient voice already exists online, in dozens of languages, being written every day. We turn that unstructured real-world experience data into continuous, evidence-traceable insight your medical, commercial and safety teams can act on.

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Pharma executive using AI-enabled patient insights software to understand multicultural patient challenges

Through our delivery partner we access an agentic AI platform built on one of the largest archives of online real-world patient experience data, covering 26 languages with full provenance back to the source content.

That means you are not waiting on a fielding window. Disease burden, treatment switching, side-effect narratives and unmet need can be mapped continuously and revisited as the market moves.

We scope the question, run the analysis with our partner, and translate the output into the decision you actually need to make — positioning, launch sequencing, message development or trial design.

What we deliver

Multilingual social listening

Patient-generated content analysed across 26 languages, so insight is not limited to English-speaking markets.

Patient journey & disease mapping

Diagnosis delays, referral paths, treatment switching and drop-off points mapped from lived-experience data.

Unmet need & burden analysis

What patients say is hardest — symptoms, side effects, daily-life impact — quantified and ranked.

Message and concept validation

Test whether your language matches the language patients actually use about their condition.

Study and endpoint design input

Real-world patient priorities used to inform protocol design and patient-relevant endpoints.

Full provenance

Every insight traces back to source content, so medical and compliance teams can audit it.

Case studies

Rare disease: finding the real diagnostic bottleneck

Context
A specialty pharma team believed slow diagnosis was driven by low GP awareness, and had budgeted a GP education programme.
Approach
Multilingual analysis of patient and caregiver posts across five markets, mapping the sequence of appointments patients described before diagnosis.
Outcome
The dominant delay sat between first specialist referral and the confirmatory test, not at GP level — redirecting the education budget toward specialist pathways.

Illustrative engagement example based on typical programme design, not a named client project.

Switching behaviour ahead of a competitor launch

Context
A commercial team needed to understand why patients on an established therapy were open to switching.
Approach
Continuous listening across patient forums and social channels, tracking side-effect and administration-burden narratives over twelve months.
Outcome
Administration burden — not efficacy doubt — was the leading switch trigger, reshaping the defensive message set before the competitor entered.

Illustrative engagement example based on typical programme design, not a named client project.

Insights when you need them

Tell us the decision you are trying to make and we will tell you honestly whether this is the right route.

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